Kingston, JamaicaJuly 4, 2025 – Supreme Ventures Limited has officially launched Evolve Loan Co., formerly known as McKayla Financial Services Limited. The strategic rebrand of the micro lending follows its acquisition by Supreme Ventures in 2022 and represents a new chapter under the Group’s continuous innovation.

The rebranding to Evolve Loan Co. reflects a renewed commitment to accessible, technology-driven financial solutions. “This is more than a rebrand; it’s a recalibration of how we serve Jamaicans especially those who may find it more difficult to access the traditional banking ecosystem,” said Delroy Anderson, Chief Innovation Officer at Supreme Ventures Fintech during the official renaming event on July 3 at Evolve Loan Co’s Lismore Avenue head office. “By integrating smart technology like our soon to be launched WhatsApp-based lending solution, we’re delivering financial services in a way that is immediate, intuitive, and customer-centric. Evolve is here to change the game.” In the coming weeks, Evolve Loan Co. is set to introduce an innovative WhatsApp-based loan application service, a first for the microfinance industry in Jamaica. This digital-first approach allows customers to engage with loan options directly through their smartphones, enhancing speed, accessibility, and convenience.

Evolve Loan Co. will operate from seven branches strategically located across the island: Kingston, Portmore, Mandeville, St. Ann’s Bay, Junction, and Montego Bay. The company aims to serve both urban and rural populations with faster loan approvals, more personalized customer service, and smart repayment solutions. As part of the Supreme Ventures Group, Evolve is backed by decades of operational excellence, regulatory compliance, and technological investment. This move further solidifies Supreme Ventures’ foothold in Jamaica’s fintech and consumer finance space.